What is more important – Time, Money?


A family trip is always costly. There are numerous expenses to be taken into account and usually we underestimate how much our family trip will cost. Funny enough, we also tend to remember that it cost less than it actually did. This is one of those illogical tendencies most of us have.

Another funny one is the assumption that if we plan, book and execute it on our own we’ll get exactly what we wanted AND it would actually cost less than if you allowed a professional to do it for you.

When dealing with the last one, we really should stop and think. Will we save money by doing it ourselves? On some things, absolutely. However, on all of it? I’m not so sure. Read my post – Israeli hotels – all the best kept secrets – for some additional info on the subject. When planning a trip yourselves and booking all of it you may save some money. That isn’t the most valuable resource though. What you save in money you spend in Time.

Time is the most valuable asset for anyone but especially when touring such a significant location as Israel. Knowing the accurate date, time, weather and even exchange rates helps you plan ahead and be better prepared. What you’ll learn while planning and investing hours upon hours of research is already known to professionals who work in the industry and are experts at this.

 The Dalai Lama, when asked what surprised him most about humanity, he said:

Because he sacrifices his health in order to make money.
Then he sacrifices money in order to recuperate his health.
And then he is so anxious about the future that he does not enjoy the present;
the result being that he does not live in the present or the future;
he lives as if he is never going to die, and then dies having never really lived.”




We are perhaps the only beings that know what time is, we have analyzed time and derived some important conclusions, one of which is “Time lost cannot be regained”. That is especially true in this case. As the time we will end up investing in the research, planning, bookings etc is a great way to learn about Israel, it is also an assured way to miss out on a lot. Unlike the common misconception “Time is money”, what we’ve learned is that saving Time is worth the money.

At the end of the day, what do we really want when heading on a family vacation? Peace of mind. That is not achieved by fretting over every little detail and trying your best to save. Same as you wouldn’t navigate the roads of Israel anymore using a map (but rather use a GPS or even better, a driver), you should allow yourself to let us plan, book and execute the trip. We will make sure it is EXACTLY what you wanted and remove the stress and hassle, allowing you to enjoy the vacation as should be done.

In the timeless lyrics written by the Pink Floyd you’ll find:

“…And then one day you find ten years have got behind you.
No one told you when to run, you missed the starting gun.

So you run and you run to catch up with the sun but it’s sinking
Racing around to come up behind you again.
The sun is the same in a relative way but you’re older,
Shorter of breath and one day closer to death.

Every year is getting shorter never seem to find the time.
Plans that either come to naught or half a page…”

There is a depressing aspect to these lyrics, no doubt. But there is also a lot of truth. When you’re in your 20’s, Time seems to be in abundance. But when you’re in your 40’s? Or in your 60’s? Probably not as much.

Think about it when you start planning your next vacation. Consider investing your money and not merely spending it by allowing us to take away the hassle. That’s where we choose to invest the time instead of you, for you.

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